Why Content is No Longer King

Why Content is No Longer King

Being one of the most successful businessmen in history, there’s no doubt that Bill Gates has got a lot of things right. In 1996 when he published an article entitled Content is King, marketers across the globe took note. It would take a brave person to tell Bill Gates he’s wrong about...

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7 Reasons You Should Redesign Your Website

7 Reasons You Should Redesign Your Website

An impeccable website is the shopfront to your company. It is the key to generating business and showing off what you’re about. A bad or outdated website will do the exact opposite by undermining your product and service and damaging your reputation. Or maybe, your website is just mediocre but...

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Why you need to consider digital outsourcing at your agency

As the world gets back on its feet, many businesses will have to think of new ways of doing things. Challenges caused by social distancing in the workplace alongside a very different shaped economy force us all to think of new and efficient ways of operating. One of the biggest challenges is...

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What is “White Labeling” for Agencies?

When I design sites, I always get a bit fussy when clients request an FAQs section. My view, and one shared by many in the UX community, is that your messages should be communicated in your site content and good content should, in most cases, answer questions your customers have. So in many...

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